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Create a downsell offer

A downsell is a last-chance discount shown when a customer tries to close the order form without buying. It is a way to win back customers who are about to leave.

  1. Go to Offers → Downsells.

    The upsell offer type picker with the Downsells card
  2. Click Add Offer.

On the General tab:

The General tab of Create Downsell with Offer Name, Visibility, Form Close requirement, and Schedule settings
Setting What it does
Offer Name Internal name, admin use only
Visibility All products, Specific products, Specific collection, or All products except
Form close requirement How many times the customer must try to close the form before this offer shows (1st, 2nd, 3rd, or 4th attempt)
Schedule Optional start and end date

On the Offer tab:

The Offer tab with Title, Subtitle, Plaque text, Discount type, and Percentage Off fields beside a live preview of the Before You Go offer
  1. Set Title, Subtitle, and Plaque text.

  2. Set Discount type: Percentage or Fixed amount.

  3. Set the discount value.

  4. Set Button text, Button icon, and Button animation.

Go to the Appearance tab to customize the theme, badge, text colors and sizes, accept button, and no-thanks button.

Click Save. The offer is active by default.